Tagged with wine

The Thirst for Natural Beaujolais

- Back in the day farmers used to spray their fields with toxic chemicals and when their plastic containers became empty, they burned them at the site, tells Christophe Pacalet, shaking his head and laughing.
As an aspiring producer of natural wine, Christophe Pacalet embodies the undiluted version of the Beaujolais region – the one that everybody is currently talking about. The Beaujolais that is about respecting the environment and the local traditions alike. The results are nothing short of stunning, as I’m just about to find out.

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Monsieur Pacalet pouring his 2012 Fleurie from the barrel

Though Christophe Pacalet carries himself with notable modesty and doesn’t make too much noise about himself, he is not an ordinary farmer guy. Well he is, but at the same time he isn’t. He is the nephew of the late Marcel Lapierre who was considered the pioneer of the natural wine movement which has received a lot of worldwide attention in the past few years. Though originally a chef, when Christophe decided to become a vigneron, he learned the ropes from the best.

The last vintage of Beaujolais, the 2012, was a difficult one with almost all possible problems, from frost to hail and to mildew. A catastrophe from the viewpoint of volume. Some producers, like Domaine de la Grand’Cour, got only 15% percent of the yield they usually get. Jean-Louis Dutraive was able to produce tasty wines, but economically speaking situation is obviously dire. The fact that it was raining cats and dogs most of my time in Beaujolais makes one hope that the 2012 doesn’t repeat itself.

But let’s get back to the cellar of Christopher Pacalet. He pours me a glass of his 2012 from the small cru of Chiroubles, located at a higher altitude than other nine Beaujolais crus. It is a tightly knit and vibrant wine, the kind of firm but succulent interpretation of Gamay that cleans your palate without drying your mouth and is at the same time able to appeal to you in a more thoughtful way. Rare quality in the world of wine, though pleasingly often available with high quality Cru Beaujolais.

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- I want to make the same kind of wines my grandfather used to. That means hands off approach. Well almost like my grandfather. Sometimes his wines turned into vinegar, which hasn’t happened to me, he laughs.

- Back then people didn’t understand the fermentation process thoroughly. Working with the vines was more difficult too. For example, mildew was a huge problem. That’s why they built the chapel on top of Fleurie, next to the famous vineyards of La Madone. They used to pray in the chapel so that mildew would stay away, Christophe explains.

That fact tells you something quite essential about the region in itself but especially about the relation of its people to wine. The chapel on top of Fleurie was built to gain divine protection for the vines, not for the people. I kind of like the idea.

Marcel Lapierre, or uncle, as Christophe calls him, was one of the unpretentious pioneers who were able to change the image of Beaujolais with their own example. Lapierre was among first to travel vastly abroad. It was no coincidence that it lead to a revolution of quality.

- When he came back he was full of new ideas. This was in the late seventies, Christophe says.
As paradoxical as it may sound, the ones who wanted to go back to the traditional methods were the ones who’d been around the world most.

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Rusty indicator at Domaine de la Grand’Cour

The quiet revolution that was ignited by Lapierre has made Beaujolais one of the most interesting wine regions of France at the moment. Thanks to him and people like Foillard, Metras, Balagny, Brun, Dutrieve and Pacalet, the story in the wine media is no longer one of declining sales of Beaujolais nouveau but of the new Beaujolais, that has gone natural.

- The generation before me didn’t choose. They didn’t decide to become vignerons. They were born into families making wine and become vignerons because of that. That’s the big difference with today. If someone makes wine now, he or she has chosen it independently. It’s not the easiest way to make money, so many of the people who do it today, do it properly, Christopher tells.

Indeed, passion seems to have come back to Beaujolais. The region is full of aspiring producers making interesting wines, like Sunier, Jambon, David-Beaupère and Thillardon.

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The young guys of Beaujolais

But now that nouveau was mentioned, let’s talk about that for a minute here. Nouveau seems to be the blessed curse of the region. It has made some people rich but at the same time destroyed the quality image of the whole region. I see Beaujolais Nouveau as a typical short term gain, long term loss –situation leading towards all kinds of trouble, but the locals seem to be more forgiving towards it.

- Well it did make the region famous worldwide, says the great Jean-Paul Brun before continuing that it however might be one of the reasons why a Moulin-à-Vent goes for one tenth of the price of a Vougeot from neighboring Burgundy, though they used to be at same price level a hundred years ago. Yes, that might have something to do with it.

Cédric Chignard, the wine maker of the brilliant Fleurie company Chignard making wines with piercing purity and long aging potential puts it the other way around.

- The problem is not in my opinion the nouveau. The problem is the crus. They’ve been badly marketed, Cédric says.

The man does have a point there. The majority of Bordeaux is cheap low quality wine, but no-one thinks that would affect the image of Pauillac crus.

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Foillard is one of the very best in the region. Here having a lunch with the family

Christopher Pacalet seems to agree with Cédric Chignard, since Christophe too makes nouveau. In fact 50% of his production is nouveua and especially the Japanese are crazy about it. But one shouldn’t confuse his nouveau with the thermovinificated industrial stuff the big houses push out. We are talking here natural nouveau. If it sounds crazy, listen to this:

- I’d want to put my wine into a bag-in-a-box. Why not? Natural nouveau in a box, imagine that, he says.

I try to, but the whole concept sounds almost too out of the box, pun intended. After chewing on the idea for a while, I start to like it. Especially the idea of drinking Pacalet’s nouveau. Maybe this could be my ticket back to world I’ve actively avoided for many years?

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Yvon Metras is a living legend and a true character. His car on the other hand, is an environment crime on wheels

The low quality industrial nouveau is mostly to blame for the situation many Beaujolais producers are currently facing. Since nouveua isn’t selling anymore like it used to, producers that have grown dependent on it are struggling.

- The markets for giants like Duboeuf are shrinking. Some smaller wineries have two vintages of wine in their tanks, but they are stuck with it because Duboef doesn’t buy it. It’s of course not Duboeuf’s fault. The market just doesn’t need that kind of Gamay in that quantity. The Beaujolais has to concentrate on quality, Christopher says.

The man has a significant point here. The Beaujolais cannot compete on low level markets with international players that have almost infinite access to cheap land and labour. France cannot win that match.

- In my mind the future of Beaujolais is firmly in terroir wines. Authentic wines that are connected to the soil they come from. The region is already making 50% less wine than just 25 years ago, he says.

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Mathieu Lapierre checking his vineyard in the rain

Mathieu Lapierre, the owner and winemaker of legendary Lapierre seems to agree here.

- You know I did my first vintage 2004 with my father, but before that I worked in different places. In Chile and South-Africa for example. Based on that experience it was obvious to me that Beaujolais can’t compete with them with price. France is expensive. Nevertheless, I’d say 95% of the wine produced in Beaujolais has even today gone through industrial thermovinification. One has to remember that wineries like Lapierre are in the minority, though I do hope more winemakers will start making wines with traditional methods. The problem is that it takes a lot more work and skill and produces less wine to sell, he says.

Among the natural wine enthusiasts Beaujolais is a hotspot offering personal wines and bang for a buck. It is much more than industrial wine consumed once a year. To me two things became clear during my three days stay at the region: first, I think Beaujolais has never been more interesting. And the second thing? I love Beaujolais.

Disclaimer: The trip was partially supported by Beaujolais

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There it is!

A contract for my next book, all signed and looking fresh. And yes, it will be in Finnish like the one before. But not to worry, the time for English book will come later, I’m sure. Have a good Friday and enjoy a nice glass of wine!
Photo 3.5.2013 14.36.49

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The third member of the trinity

With this piece I continue to cover the Murcia region which I’ve written about in the previous posts. Now it’s time for Yecla, the third player of the Monastrell-kingdom of Murcia region. It’s a smaller DO than its next door big brother Jumilla but also a younger one. Only 8 producers in total. The few seem to play together well, sitting all around one table and sharing bread; not necessarily a common thing to happen on any European wine region. 

Out of the three Murcia areas I visited, Yecla seemed to be the most savvy when it comes to the business side of the wine. This makes sense when you think about the modern history of Yecla. The region has had winemaking going on of course for milleniums but it was mostly small scale production for local consumption. Farmers making wine on the side. 50 years ago the region was more known for thriving furniture business (in serious trouble at the times of the current crisis).

When producers like Castaño started getting serious about wine, two things happened. First, because Jumilla was already a well known player and Yecla was challenging its reign by producing similar Monastrells, the region needed to push the envelope further to gain recognition and not be left in the shadow of the big neighbour. Enter contemporary label designs, progressive marketing thinking and stylish bodegas with restaurants serving fine dining.

“Out of the three Murcia areas I visited, Yecla seemed to be the most savvy when it comes to the business side of the wine”

Secondly, because of the furniture tradition, Yecla had people who were involved in the international trade. They could use that know how. And unlike Jumilla, Yecla didn’t have extensive bulk wine culture in need of a make over before they could get serious. So jump start for Yecla when Jumilla had to gather its speed more slowly.

All of this means basically one thing: Yecla produces tasty wine brought to you in chic looking bottles.

But time to get honest here folks. How do the wines of Yecla actually differ on one’s palate from wines of Jumilla and Bullas? Beats me, I couldn’t quite put my finger on it. My five cents for the three regions would be: collaborate more.

It’s a big planet catering 7 billion people. When you try to get your fifteen seconds of fame (some inflation here), size matters. Small regions lying next to each other but concentrating on their own messages may in fact cannibalise the common objective: the goal of raising awareness and thus selling more Monastrell with better prices.

“It’s a big planet catering 7 billion people. When you try to get your fifteen seconds of fame, size matters”

Since all three regions produce (on my palate) rather similar bold and juicy Monastrell wines and since the notorious generic consumer has probably never heard about any of the regions, why not create one ceiling DO to represent all of the regions? ‘Monastrell from Murcia’ wouldn’t sound too bad to my ears.

From what I talked with the producers, collaboration between the three Monastrell regions is unlikely to happen, since though the producers of one region may get along well, same cannot unfortunately be said about the three regions. It seems the regions live like lone satellites in space concentrated on their own orbits. Jumilla might see Yecla as a cocky new comer and Bullas Jumilla as an old fashioned bulk area and so forth and when they attend international wine events, it’s three different stands selling similar stories with different DO’s. The one getting confused might be the consumer.

“People tend to craft their micro cosmos based on smallest differences instead of biggest similarities”

It has a lot to do with the history of course, since the producers of all three region are very friendly and hospitable people. Murcia used to be an underdeveloped piece of land with little connections to outside world (just like many other regions, mind you). On conditions like this people tend to craft their micro cosmos based on smallest differences instead of biggest similarities. That’s the way humanity seems to work. Therefore if you live on the arid plains of Yecla, you might think you have barely nothing in common with a person living next to the sea in Cartagena though you share the genes, the cuisine, the dialect, the history and the traditions.

Embedded in the local culture, the situation is probably difficult to change. That is unfortunate because the world around has already changed dramatically. It’s a big globe with a lot of competition from powerful brands. The regions are close siblings, so why concentrate on the differences? Especially while trying to challenge the more well known brands.

“The one getting confused might be the consumer”

I do recognise the issue might be a bit of tabu, something one shouldn’t really talk about like this, but I want to make perfectly clear that by no means do I look to hurt anyone’s feelings or piss someone off. But I want to do my job properly. Sometimes it means articulating things that would normally be left intact. Consider about collaborating more folks.

At Yecla, my coverage from Monastrell region unfortunately ends. If you ask from me, the story of Monastrell and Murcia is a winning one. The style of tinto the region produces has lots of potential among eco-friendly European consumers looking for juicy reds produced organically closer to home base than Chile, Argentina or Australia. Murcia, located in the South-East of Spain, is definitely an area to keep a close eye on.

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Thinking inside the box in rural Spain

At first sight there’s nothing special. Just a guy filling a bag in a box. But if you think about it in the context I’ve been trying to set up the past two posts it hopefully starts to make more sense. Two worlds clashing at one coop in the rural Spain. The old and the new. The way the guy is filling it by hand (which probably doesn’t really happen at Devil’s rock, you know) with inexhaustible patience is a symbol of the old way. The package format obviously represents the new. Foil would have justifiably meant space technology for the grandparents, nothing less.

I really like this clip. The old and the new collide without violence.

Please click the picture to see the video at Youtube

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Bullas – Ice wines from Spanish wasteland

- There’s often a generation long gap. Grandpas used to produce wines, but the next generation didn’t continue the tradition. Now the grand children are getting back to their roots with fresh ideas. Crianza, reserva and gran reserva don’t mean much anymore. Wines are bottled and shipped abroad instead of sold in bulk for local consumers, Alfonso García Sánchez of Bodega Monastrell explains.

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Bodega Monastrell is situated in the middle of a conservation park, in the region of Murcia, in South-East Spain. An odd place to visit, to be honest. Untamed and rugged, yet inspiringly beatiful. At this time of spring the bare vines sprout out of the rocky soils like it was a fertile take on the landscape of moon.

The vineyards are surrounded by mountains. On a hot summer day the air stays still and the temperature rises.

- The temperature can get to a level of unbearable, over the forties, Alfonso says.

During winters it gets freezing and snow regularly covers the vineyards. From one extreme to another. This means tasty wine, as I’m just about to find out.

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This is the Monastrell country. The variety can sustain the conditions where others fail: the hotness of summer, the coldness of winter and the extreme drought of the growing season. The combination of 3000 annual hours of sunlight with a precipitation of under 200 ml is brutal and comes with a price: typical vine can carry as little as one kilo of grapes. That means a bottle per plant. A stubborn variety.

Monastrell benefits from its long history in the area. According to scientific studies it arrived to the area whooping 2500 years ago from the Middle East and spread into France only quite a bit later. Something the producers of Bullas remember to mention.

Even Phylloxera had problems with the sandy soils and though it did break out, many of the vines are still ungrafted.

We are about to enter the winery of Bodega Monastrell. First we have to wait for a while though. Public power grid isn’t allowed at the conservation area and Alfonso has to go and start the generator. Lights turn on and in we go. That is good news since though it’s only April, the sun is able to scorch the skin of a Nordic barbarian. They tell me it was sub zero a week ago, but now it is beyond thirty Celcius degrees.

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Down in the cellar Alfonso pours me some of his 2010 Monastrell. The wine has a texture gently leaning towards inky, but it comes with a fresh spine and acidity one can only describe lively. It’s a crunchy interpretation of a usually heavy Monastrell. Fruit is pure and isn’t hiding behind layers of oak. The new Spain clearly doesn’t need too much wood to blur its intrinsic character.

Alfonso pops open his rarity. An ice wine crafted out of Monastrell. Yes, ice wine from Southeast Spain and from warm dry lands. Some Spanish wineries produce ice wine with cryoextraction, that is to say by freezing the late harvest grapes in the winery with hi tech machinery, but Bodega Monastrell has no need for these kinds of short cuts. Biting freeze comes in Decemeber regularly enough to make sense out of ice wine production. Wine has a spicy nose, candid fruit character, long taste, and though it is an ice wine, it has delightfully low level of residual sugar. Tannins appear in the end and the slightly bitter finish makes the package truly tasty.

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Wines of Alfonso García Sánchez are one of the few who are leading the way for the Bullas region, looking to export more. 5.500 hectares used to be all about bulk wine, but the latest generation wants to look beyond local markets. According to Alfonso, even today 78% of Bullas DO is produced by one cooperative, and though the coop also bottles its wines and is quality orientated, it’s a clear token of the transition taking place in the region.

The wines of Bullas are predominantly tasty. The key seems to be retaining of the freshness, which has a lot to do with the acidic structure of the end product. Other key factors seem to be the purity of the fruit, sometimes a problem with Monastrell and of course the control of the ABV. 15,5% is most times too much for any variety.

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Wines of Bodega Monastrell, coming from the middle of mountains, are a proof of the winning concept. The quality of wines is only half of the coin, though. In the times of global markets other half is marketing. When I’m looking the rugged rocky soils and listening to Alfonso talk, I keep thinking about Bullas on a general level and what the distant region is about. I’ll put it for you in short form.

Ungrafted vines producing miniscule quantity of organic wines in extreme conditions with more than two thousands of years of history with its main variety. Phew… How many other regions can claim the same?

Something tells me the story of Bullas is a story we’ll be hearing more frequently in the years to come.

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Disclaimer: the trip was done in collaboration with the Spanish embassy in Helsinki and the DO

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Languedoc spiked with Cab Franc

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One of the issues with Languedoc region is the lack of distinctive styles from one sub region to another. Obviously there are nuances like within every region,  but the most popular style seems to somewhat suppress the differences. From consumers point of view all the different appelations don’t feel justified. Whether consumer point of view should count in the AOC-system made to protect originality of the region is another conversation. To me it seems that they are making things quite difficult in order to claim they have an identity that many times doesn’t taste in the glass. But enough with the rant, let’s get to positive matters.

Don’t blame yourself if you’ve never heard of Malepere AOC. I hadn’t either before I tasted 30 odd wines from the AOC a few weeks back. The wines of the appellation are mostly sold locally (only 20% are exported) and the small family companies that make up the vast majority of the producers are not big in marketing to put it mildly.

What separates Malepere from the rest is the use of Cabernet Franc in the blends. I was skeptical of the concept before tasting but was forced to change my opinion while sipping and spitting. The variety seems to work very well in Malpere providing classic notes of bell pepper, building up decent structure and increasing overall complexity. Dash of Cab Franc makes the difference.

The story behind the use of Cab Franc is not the most romantic wine story. Scientific approach was used in the 70′s to determine which varieties would suit the region best. One of them was Cab Franc and though people had doubts in the beginning, they soon made the same conclusions I did. Proof is in the glass and if something works, just go with it and stop over analyzing. Recognizable style in Languedoc context is a good start for recognition.

This Western part of Languedoc is an interesting region. It’s the final frontier for so called Atlantic varieties. According to Ryan O’Connel (making wine near Carcassonne in the Cabardès AOC) coastal areas of Languedoc enjoy often sunshine when Cabardès and Malepere fall under a cloud. Two weather systems collide above the AOC’s which seems to provide wines with some needed freshness. Watching forecasts predicting sunshine everywhere except your place may feel depressing, as Ryan put it, but in the end it seems to be a good for the vines.

There it is in short. I apologize for writing in haste but I feel like getting this post out of my system before continuing to taste Crozes-Hermitage wines over a dinner with producers in down town Lyon. A glass or two of wine? Why not.

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The hyberpole of journalism

If we agree that mean value means the average value of a set of numbers, around 50 percent of values should be below average just like 50 percent has to be above average. This is plain mathematics. In this classic and revered Parker chart more than 90% of the scores put a given vintage ‘Above average or excellent’. What’s up? You tell me. A decade of a century?

Dr. Vino was on the topic of score inflation few weeks ago. Check out the post and the conversation.

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Expertise in transformation

I know my shit

When the Age of Enlightenment got off in the 18th century weird things followed. Reason replaced religion and the church lost its monopoly on ultimate truths. New authorities were needed to fill the void. They were found within science. The idealists of the time hoped that the scientific method would eventually eliminate irrationality in our lives. This has been partly achieved: Helsinki Airport would probably not work if the flight control would rely on faith instead of mathematical patterns. On the other hand, irrationality didn’t go anywhere. The priest was kicked from the limelight but the expert was put on the pedestal previously reserved for the priest. But let’s make a jump to wine shall we? You ready?

Keep your shitty parachute


Think about the traditional wine expert. He or she has read a hundred books on the subject, toured the wine regions thoroughly and is able, if needed, to give an ad hoc lecture on some trivial subject. To put it bluntly, he or she (from here on only “he”) is like a walking encyclopedia, whose main purpose is not so much to generate new knowledge, but to manage already existing knowledge.

Knowledge is his source of power. That’s why he prefers to keep his clearance from the crowd he’s communicating to, enforcing the power distance between the ones who do the talking and the ones who do the listening. Many times he is not really into dialogues because the value of his professionalism is partly measured in his ability to portrait himself as somewhat infallible. That’s why the most respected experts are sometimes referred to as gurus, that are masters of sacred knowledge. Bit like priests.

Yes, it’s been about knowledge. How well experts are capable of expressing themselves by writing or speaking is less important than the sheer amount of knowledge accumulated by meticulous studying and experience. After all, encyclopedias are supposed to be boring.

 

From this shit...

...To this shit roughly in a century

These experts of Enlightenment had their golden age. In wine it was very late, starting in the 1970′s (when mass markets for wine gained momentum in the USA) and peaking in the 90′s. But it has now ended. You see, something crucial happened. Internet saw day light.

When Internet began to show first dawning signs of maturity, the cloud emerged and Google works as a bridge to it. With no need for knowing all the books by heart, a random person with a portable device can look for even the smallest detail and find it. You still need the big picture but all the details are starting to be available for anyone, anywhere, anytime. Information has become the air we breathe and since we don’t usually think about the undeniable significance of air while we are doing it, its value goes into inflation. That’s why nobody wants to pay for news anymore these days. The uninterrupted stream of information is taken for granted.

As a result the keepers of knowledge are now amidst one of the biggest information revolutions mankind has witnessed (in my opinion proving to be even more important than the crucial invention of printing press). In the core of the change is the concept of knowledge turning ubiquitous. We are all on that roller coaster.

Yes, we know more shit than we used to

Since the changes in culture tend to follow technology with a substantial lag, we seem to be in the middle of two eras, standing on a narrow bridge above a gorge. What does this mean in terms of the future of wine writing?

Before the ongoing information breach started it was both necessary and sufficient requisition for someone claiming to be a wine expert to know world of wine thoroughly. These days general expertise is still necessary, but not alone sufficient. This is essential.

One answer to the task thrown by the structures in transition is to become a specialist, basically an old school expert owning a territory only a fraction of what the kings and the queens of the field used to rule with sovereignty. Expert on the wines of the Greek archipelago. Expert on emerging regions of Portugal. Expert on cold climate wines of Southern America. Expert on natural wines.

This information shit is addictive, need another fix

Even if you are one of the respected MW’s but with no specific area of ​​expertise, when it comes to wine communication, you might soon find yourself playing in the loosing team. Why? Because even if you spent a hundred years learning the details of different wine areas, a passionate wine pro born to a certain viticulture village will most probably know more about the local wines than you’ll ever do. Most importantly, the quality of information he can tap into will  be more dense, relevant and valuable to most followers than something learned mostly from books with a certain general view on the topic. And if you’re missing the mark, he will let you and the world know about it instantly. It’s a competition and a single person can’t beat someone born to it empowered by efficient communication, not to even mention a community tapping on crowd intelligence. You just can’t win that match.

If you want to continue to be a generalist wine communicator in the future, not focusing on anything narrowly defined, you must have a specialty, a dimension in your work that cannot be reduced back to mere knowledge. Such as excellent skills in writing or speaking, a charming appearance, the ability to entertain, a vision clearer than most or the ability to combine different spheres of intelligence into one. Something that sets you apart from the others that have similar access to the data in the cloud. To put it simply, if you needed to be good before, you now have to be brilliant.

The shit is getting complex

Technology’s making many things easier. That’s why we invest in it. It’s not exaggeration to expect that in fifteen years technology will assist pretty much anyone with a high school diploma to produce flawless text in a similar way the GPS is helping us find our way today (if your inner compass is as broken as mine). In fact I’m already utilizing this kind of technology by resorting to several online dictionaries while writing this. MS Word helpfully corrects some of my misspellings automatically and WordPress hopefully the rest.

The age of  general expert with no exceptional talent is coming to an end. Enter the long tail. Enter the rise of the rest.

But even the specialist has to adjust himself to the new world even within his field. Mere broadcasting is no longer considered enough by audiences. People want insight, well formulated arguments and informative opinions. Describing has to be enhanced with active and ongoing interpretation. That’s why traditional illusory objectivity as a paradigm is in the decline and making room for sophisticated subjectivity. No longer can an expert justify hiding behind technocratic objectivity in matters of great importance. You need to have an opinion about things that fall on the field of your expertise and you can’t withheld it like a keeper. You need to spit it out and take a stance. Sounds self explanatory but has been far from it the past decades.

This shit you expected didn't you?

What I’ve described above happened to the uomo universales, the polymath geniuses of Medieval times, preceding the Age of Enlightenment in their scientific ethos, but failing to make the leap to the new era of incremental complexity. They flourished in a world that was not too fragmented and complex for a single person to absorb and master whole areas of expertise. Their disappearance took a hundred years to happen. I promise you this one will take significantly less. The question is: are you willing to jump? Take a look at the picture of the jumping man in the beginning of this post. If I’m not mistaken, you now understand it in a completely new way.

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Sipping wine with Mr. Tignanello

What does Renzo “Mr. Tignanello” Cotarella of Antinori think about wine blogs? Does he have some reserves or is he fully supporting the structural changes in wine communication? That’s what I tried to find out when interviewing him in ViiniTV. Check out the part II to find out yourself. In the part I we talk about the future of Antinori family and his own past including sipping his first glass of wine at age of seven. A smart and eloquent guy with noticeable lack of ego. Together the clips are something like 15 minutes so have a cup of coffee and check them out, thanks!



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Sacred juice

“Puritanism: strictness and austerity especially in matters of religion or conduct”
– Merriam-Webster

The favorite one liner wine professional like to do is the ‘wine’s just a beverage, a simple agricultural product’ mantra trying to make wine easier for people intimidated by the number of crus within a radius of kilometer in Côte de Beaune. I’ve used that catch phrase more than my share. But as it happens, if you put emphasis on the history, wine’s not just an ordinary beverage. Though certainly mostly used for everyday consumption, it’s been utilized for religious purposes for quite some time. Its ties with things considered sacred are tight as a knot.

Fancy talking about wine in slow-mo? This writer of Gilgamesh did

We need to rewind couple of thousands of years back to see the big picture. Though the initial connection of wine and religion is very much unclear for obvious reasons we do know that when primitive religions gradually evolved into monotheistic redemption religions with scriptures, wine already played an important role in them.

In the first monotheistic religion, Zoroastrianism, wine was used to put a friend of Zarathustra into trance that gave the fellow an epiphany where he saw himself ascending to heaven. Pretty celestial stuff.

Wine is also present in Quran how counter intuitive it may sound. All fairness it’s not completely clear whether the wine described in the texts had alcohol in it or not (that’s at least the favorite argument of mullahs) but the Quran does state, however, that there’s a river of wine flowing through the paradise so one could argue Allah knows a thing or two about the good stuff.

In the texts of old testament shared with Jews and Christians wine is all over the place with quite a number of examples. In the new testament one of the key miracles includes turning water into wine at a wedding making Jesus a winemaker. Wine played also an important role in the last supper on which Jesus went symbolically cannibal with his followers. The story doesn’t tell whether Judas enjoyed his wine turned blood turned wine more than the others.

So as Eurasian commodity wine is pretty much part of all the religions of the region. But what I find particularly interesting is the thought that maybe it’s not just about wine playing its part in religion but also religion playing its part in wine thanks to their intertwined history. This is where it gets interesting.

Fancy giving your paleo-pal a sip of something?

Anthropologists claim that in the early forms of religion there was no concept of sin the way we know it today. The notion of sin was coined later to support the notions of heaven, hell, redemption, omnipotent benevolent god and all that stuff invented after the high civilizations were build stone by stone.

Back in the good old paleo-days it wasn’t good versus evil in our minds or in the world. It was about sacred pitted against profane not virtue against sin. In those times purity equaled sanctity and profane equaled corruption of sanctity brought to you with an element of abomination to make it stick. You didn’t want to piss off the forces greater than yourself and you tried to avoid it with superstitious bans and rules very much fixated on the DO’s and DON’T’s governing the dangerous border between sacred and profane.

To get rid of the abhorrent contaminating corruption in ourselves and around us, we’ve used rituals of many sorts, magic, prayers and sacrifices (burning cattle. Or burning people. Especially dead ones. Sometimes not so dead). We still recognize the intuitive need to repel corrupt elements by taking action and to resort to black and white thinking while doing it.

If you’re like myself, non-religious scientifically minded person, you sort of think you’re vaccinated against all sort of spiritual fuss. Think again. Here’s why. Sometimes we, as wine drinkers, make wines the vessels of our spirituality without even recognizing it ourselves.

Fancy some corruption? Hieronymus did

Interestingly enough, purity is the thing many of us seriously dedicated to wine are looking for in the glass. We are looking for the pure expression of terroir or pure expression of variety. We see purity as an intrinsic value. This is especially true with natural wines that are in a paradoxical way undogmatic dogma of purity in themselves.

When a wine is seriously impressive, we may call its taste ethereal, surreal or even out of this world. If you’ve ever seen someone having his first sip of Romanée-Conti (with a tight history with Christian monks like the whole of Burgundy), you know what I’m talking about. The taste is just a part of the equation. The wines hierarchical position at the very top of the symbolic system makes the moment special (which also explains why fake bottles sometimes get these 99 scores from respected critics). The moment is so loaded with significance it becomes a ritual by its own right. Almost like searching for answers on eternal questions in the glass, the silent, almost fervent, moment of the first sip is the moment the prehistoric man inside reveals himself to us.

Turning it the other way around: as wine idolators(sic!) we shun the idea of someone using semi-synthetic products like Mega Purple to give the wine some artificial color. Wines manipulated with tannin enzymes or aroma enzymes strike us as wrongness of epic scale. Someone has contaminated the sacred of nature with corruption of men. That’s a profane abomination for you.

This is quite telling: sometimes if we don’t know what we’re dealing with but kind of like the wine, we get anxious because our palates are not good at giving answers to questions concerning metaphysics. Is it corrupt? If we learn the truth our relation to the bottle may change.

Fancy a tannic sacrebleu?

Why do we react like this? I believe there are relics within our thinking carrying the code of the primitive era, bit like tailbones of a cognitive sort. My makeshift theory goes that because purity is still closely connected to the concept of holy in these primitive parts of our brain, we tend to see pure things also examples of sanctity and that’s why great wines can sometimes provide an experience best described as spiritually uplifting. Easy.

From time to time we dislike things “endangering the typicité” not because we want to hang ourselves on to some point of time in history when they passed the laws governing how a wine style should be made because we don’t really think in our right state of mind that the people in the 50′s where infallible like the pope and we know the tradition has changed pretty much constantly. We are against change because we sense a rupture that may put purity at risk.

This is why we don’t have a problem with English using Champagne varieties or Napa doing Cab. In our mind there was a void before the somewhat dangerous by nature alien elements came and therefore there was nothing to be corrupted. This is also the reason why some arguments made against the use of international varieties in Chianti are deep down Tower of Babel arguments.

This is not to say that Chianti Classico 100% Sangiovese couldn’t in fact be better than one including Syrah. Absolutely it can be. And to be clear: this is neither a justification for spoofing wine with industrially produced chemical shortcuts meant to make things easier for the producers (in my opinion that shouldn’t happen without total transparency along with it, but oh boy).

So in the end, what is this rambling about? It’s about the point that sometimes stances we firmly take don’t have much to do with taste, ecology or morals. Sometimes they are just channeling paleolithic intuition within us. And you know what? There’s nothing wrong with that.

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